
About Destination Basingstoke
We are a not-for-profit organisation that showcases, and celebrates, the best of Basingstoke and Deane – its amazing people, businesses, and community groups. Our mission is to help businesses, community groups, and local charities to thrive. We deliver our own local high-profile events and also promote, and support, other local events that make Basingstoke and Deane a better, greener, and happier place to live, work, play and visit.
All our events and projects…
- Create positive experiences for residents, businesses and visitors.
- Enhance the reputation of the town and borough.
- Raise the profile of sponsors and partners involved in our events.
- Help organisations demonstrate their commitment to the community.
- Celebrate culture and heritage and contribute to civic pride.









Key Projects
Projects funded through sponsorship and local business support
As a small, not-for-profit company we don’t have huge marketing budgets so we prefer to demonstrate the assets of the area through actions, and we have an ambitious programme of projects, all funded through sponsorship and business support – we would be pleased to tell you more about, including:
- INSPIRE Business Awards – we organise and manage one of the biggest business awards in the south.
- In 2011 we organised and ran (excuse the pun!) the first Basingstoke Half Marathon – which is attracted interest from all over the UK – it has become a much loved race in the region and now includes a 10k and children's races too.
- We organise the annual ‘A Place to be Proud of Awards’ – to celebrate the community’s contribution to the quality of life in this area.
- Sitting With Jane: In 2017, we organised a bookbench trail that brought £1.1million into the local economy, and raised more than £70K for a local cancer charity.
- In 2021 Destination Basingstoke we staged the Hampshire Hogs art sculpture trail, the perfect activity for a summer staycation.
Enquiry Form
